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Next Big Shop publishes insights into Black Friday data

In their latest report, Next Big Shop unpacks the standout categories, brands, and trends that made a splash in the biggest shopping event of the year.

"This week in ShopScoop: a data deep-dive into the BFCM e-commerce extravaganza, where a staggering $9.3 billion in Shopify sales is just the tip of the iceberg."

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portco, portco news, next big shop, black friday